TRAINING

CLICK & COLLECT AND E-COMMERCE STRATEGY

first day of E-commerce & E-Marketing course included

ABOUT

2 days - 14 hours (9h00 - 17h30)
Professional training, developping and adaptating knowledge

PURPOSE

Acquire keys of E-commerce development
Settle fundamentals for Omnichanel Strategy
Build E-Commerce & click and collect and identify Key Levers
Get Inspiration from Leaders best practices

DESIGNED FOR

A category manager or executive, a shopper executive or trade marketing executive new in an online role, or planning to make the move. If your target is to develop compelling category plans and initiatives for the online environment, you’re in the right place

PESSENTIALS OF THE PROGRAM

"Harness the importance of online shopper understanding
Learn how to put the ecr Category Management process into effect online
Discover the latest macro trends impacting category management online

TRAINER

Francoise ACCA

Certified Trainer ICPF / PSI


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